Summit Marketing Effectiveness Award

2023 Silver

THE BREAKTHROUGH 

Turning one handshake into hundreds, simultaneously. Presenting the client as an authoritative industry leader, while maintaining the relational feel embedded in the company’s history. All touchpoints in the customer journey were designed to be meaningful, clear, and easy to navigate. 

THE CLIENT

Allen & Co is an emergency solutions provider based in Canada, servicing the Caribbean. Specializing in aviation emergency response, they provide products, services and training for emergency response organizations across the Caribbean. 

WHAT WE DID 

  • Provided new positioning and a revised tagline that communicated their values & services cohesively 
  • Custom-built a new website, including copywriting, designing and programming, that clearly outlines their service offering and provides a user-friendly, intuitive customer experience
  • Focused on keeping website visitors engaged and on their website by introducing custom-built easy-to-navigate product filtering and detailed product pages

THEY ASKED. WE DELIVERED. 

CAMPAIGN ELEMENTS

  • Strategic Marketing Plan Development 
  • Website Design & Build 

RESULTS

  • Reduced the potential for lost clients through external links by 90%
  • 46.7% engagement rate*

*first 1.5 months

Let's talk

Want to start a project or just say hi? We'd love to talk with you, so why not drop us a note.

Contact Us